Anyone Have Experience With Web Designers in Kent?

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I've been putting off a redesign of my business site for a while now, but I think it's finally time to deal with it. Looking into web design kent usa options and there's a fair bit of variety out there — some places lean heavily into visuals, while others seem more focused on how the site actually performs day to day. Still trying to sort out what's genuinely worth paying for versus what might just be unnecessary extras for a smaller business like mine.

The site I've got now is a few years old and it's starting to show. It loads slowly, doesn't look great on a phone, and honestly doesn't reflect what we actually offer anymore since things have changed a bit on our end. I keep coming across the idea that this kind of thing quietly costs businesses customers, since people tend to leave before they even get a real look at what's being offered.

If anyone's worked with a local designer recently, I'd genuinely like to hear how it went. What ended up mattering most once you got into the process, and was there anything you wish you'd asked about beforehand? Just trying to avoid spending money on something that ends up being all polish with no real substance behind it.
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